This title was designed to portray the various setups, styles, collages, and the cover art of both scores, books, festival ads, piano rolls, and vinyl that was marketed and sold in packages that related to the musical content of “folk music” in the United States at a certain period. So there is not too much […]
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Tag: Alan Lomax
A&R Pioneers: Architects of American Roots Music on Record by Brian Ward and Patrick Huber (2018)
Of the many record companies that existed in the 1930s, only a few big players survived; they did so by smart marketing, competitive prices and most of all by clever artist recording policies. The respective expert in such a recording company usually was the A&R person, short for artist and repertoire. He (as then with […]